- Branche: Apparel
- Number of terms: 34
- Number of blossaries: 0
- Company Profile:
Gap Inc. is one of the world's largest specialty retailers, with approximately 3,100 stores and fiscal 2009 revenues of $14.2 billion. It operates five of the most recognized apparel brands in the world — Gap, Banana Republic, Old Navy, Piperlime and Athleta.
Gap has used the same logo for over 20 years, instantly recognizable with its stretched, white letters against a navy blue background. Yet the company recently released a new logo, created in collaboration with the customer community, to widespread indignation. It has been called a “Microsoft Word” creation and a “prototypical brand panic move”. Gap is already rethinking the change.
Industry:Apparel
Lücke verwendet das gleiche Logo seit mehr als 20 Jahren mit seiner gestreckten, weißen Buchstaben vor einem marineblauen Hintergrund sofort erkennbar. Noch vor kurzem veröffentlichte das Unternehmen ein neues Logo, erstellt in Zusammenarbeit mit dem Kunden, um weit verbreitete Empörung. Es wurde eine "Microsoft Word" Schöpfung und der "prototypische Marke-Panik-Wechsel" bezeichnet. Lücke ist bereits die Änderung überdenken.
Industry:Apparel
Розрив використовував ж логотип протягом більше 20 років, миттєво упізнаваним з її розтягується, білі літери на тлі темно-синій. Поки компанія недавно випустила новий логотип, створений у співпраці з клієнтів співтовариство, широко поширена обуренням. Її називають "Microsoft Word" створення і "прототипного бренд паніки хід". Розрив вже переосмислення зміни.
Industry:Apparel
갭 20 년 동안, 해군 파란색 배경에 대하여 그것의 기지개, 흰색 문자로 즉시 인식할 수 있는 동일한 로고를 사용 하고있다. 아직 회사는 최근 광범위 한 분노를 고객 커뮤니티와 협력에서 만든 새로운 로고를 발표 했다. 그것은 "Microsoft Word" 창조와 "원형 브랜드 공황 이동" 불려 왔다. 갭 변화를 재검토 이미입니다.
Industry:Apparel
Компания Gap использовала один и тот же логотип в течение более 20 лет. логотип легко узнаваем по вытянутым белым буквам на тёмно-синем фоне. Однак недавно компания выпустила новый логотип, созданный в сотрудничестве с сообществом потребителей, что вызвало всеобщее недовольство. Логотип прозвали творением \"Microsoft Word\" и \"паническим шагом для прототипного бренда\". В настоящее время Gap уже думает насчет смены логотипа на прежний.
Industry:Apparel
Gap has used the same logo for over 20 years, instantly recognizable with its stretched, white letters against a navy blue background. Yet the company recently released a new logo, created in collaboration with the customer community, to widespread indignation. It has been called a “Microsoft Word” creation and a “prototypical brand panic move”. Gap is already rethinking the change.
Industry:Apparel
Gap has used the same logo for over 20 years, instantly recognizable with its stretched, white letters against a navy blue background. Yet the company recently released a new logo, created in collaboration with the customer community, to widespread indignation. It has been called a “Microsoft Word” creation and a “prototypical brand panic move”. Gap is already rethinking the change.
Industry:Apparel
Gap, 20 yılı aşkın süredir, hemen tanınabilir, gergin, beyaz harfler Lacivert bir arka plan ile aynı logoyu kullandı. Henüz şirket son müşteri topluma yaygın öfke işbirliğiyle oluşturulan yeni bir logo yayımladı. "Microsoft Word" oluşturma ve bir "prototip marka panik hareket" çağırıldı. Gap zaten değişikliği yeniden düşünmek.
Industry:Apparel
Kloof heeft hetzelfde logo gebruikt voor meer dan 20 jaar, direct herkenbaar met zijn uitgerekt, witte letters tegen een marineblauwe achtergrond. Het bedrijf vrijgegeven nog onlangs een nieuw logo, gemaakt in samenwerking met de klant gemeenschap wijdverbreide verontwaardiging. Het is heet een 'Microsoft Word' creatie en een 'prototypische merk paniek verplaatsen'. Kloof is al heroverweging van de verandering.
Industry:Apparel
Gap has used the same logo for over 20 years, instantly recognizable with its stretched, white letters against a navy blue background. Yet the company recently released a new logo, created in collaboration with the customer community, to widespread indignation. It has been called a “Microsoft Word” creation and a “prototypical brand panic move”. Gap is already rethinking the change.
Industry:Apparel
